CHANGE is a groundbreaking training studio, meticulously crafted to seamlessly transform from one practice to another— an experience like no other. At CHANGE, we embrace a holistic approach to fitness. Combine that with our innovative ‘plug and play’ business model, and you’ll grasp why individuals are gravitating towards the vibrant CHANGE community.

We avoid the word ‘franchise’, to us each partner is a crucial part of a collective journey. Your success isn’t just ours—it’s a shared victory, especially for our members. We’re not just observers; we want to actively join you on this path. Find out how you can start your journey today.



To be a global fitness brand that promotes inclusivity to drive real and lasting change for our members within their fitness, lifestyle and community through optimum health and happiness.


To educate, motivate and inspire every one of our members to drive CHANGE.


Because we truly give a f**k about people


Pete Haselhurst

Responsible for brand and studio growth.

Emma Pearson

Managing Director/Co-Founder
Responsible for community and culture.

Jaryd Neethling

Head of Marketing
Responsible for turning CHANGE into a household name.

Luke Wolhuter

Head of Content
Responsible for capturing the exciting moments and sharing our journey.

Stephen Woods

Head of Programming
Responsible for integrations of programming across all modalities.

Teigan Woollard

Franchise Marketing Manager
Helping fuel studio and franchise expansion.



Register your interest to secure your territory today.

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frequently asked questions

A CHANGE franchise offers the advantage of tapping into a rapidly evolving fitness market. We capitalise on digital fitness integration, holistic wellness, and the rise in the trend of boutique specialised fitness studios. A CHANGE partnership provides you with a proven business model, brand recognition, and support to stay ahead of industry shifts.

Interested in joining the CHANGE community? Get in touch, receive a comprehensive Franchise Information Brochure and we’ll be in touch with you shortly to set up a meeting with CHANGE owners Pete Haselhurst & Emma-Jane Pearson. Next steps, reserve your territory and we’ll coach you through the whole process from there.

With CHANGE all you need to be successful is a strong can-do attitude and passion. Whilst it may be beneficial to have business or fitness experience you do not require any prior industry experience. We offer comprehensive training and support to help you succeed, even if you’re new to the industry.

CHANGE HQ has curated a dedicated HQ dream team to provide support in various areas, including training, marketing, site selection, and operational guidance. They often have established business systems and branding that can benefit your success.

Please select your closest studio location.